But yeah, wtf indeed? "Lucifer?" Can you imagine that flying in the US of A? Procter & Gamble used to use the man in the moon and thirteen stars as a logo and as of 1995 were still trying to shake off charges of Satanism. They've even got a current webpage with info on how "To contact Procter & Gamble about the trademark rumor." Get behind me Satan!
Conveniently, Lucifer's makers have burned their web address on the face of the product. A sign o' the times somehow both incredibly odd and perfectly logical at the same time. Why wouldn't you put it on there?
So, according to the site:
The Compagny Masy Père et Fils is a family company with around 20 employees. [Why don't they know the exact number of employees?]
Based at Nouvion le Comte since 1920 (Aisne department) it has been in business for over a century and is the originator of the design behind the registered trademark "LUCIFER".
Its core business activity is manufacturing mouse traps. It is the only French manufacturer of this product, and supplies 80 % of the national market.
In addition to an assortment of traps and other rodent-busting products, the company makes "food safes" and trestles. Satanic ones.
Post Script: A stumbled-upon article by the improbably-named Texe Marrs points out that there is in fact an American company in the US called Lucifer Lighting. A web search confirms it. "We find our inspiration in many places. But at Lucifer, it all comes back to lighting." The name is so self-evident yet so blatantly provocative in a land where the likes of Texe Marrs are roaming about one can't help but wonder.... (insert Vincent Price laughter here)
Texe pictures an "Illuminati Eye" as seen in a Starbuck's window on his page but neglects to include the Starbuck's logo itself in his list of suspicious icons. It always struck us as a bit darewesay "occult" and lo! maybe there's a good reason for that after all. This oldy but goody traces the origin of the logo to a 15th century engraving of a two-tailed mermaid certainly of alchemical provenance.